How to rethink your go-to-market (GTM) strategy for a connected world. We can build the best camel there is. But can we transport the camel to the right buyer? Do you have the right pallet for it? The right go-to-market (GTM) strategy is needed to ensure you have product-pallet fit to reach your buyers. Beyond …
Reimagine your products for a connected world. Many years ago, I used the phrase IoT = IT + OT as shorthand for how information and communication technologies (ICT) need to be integrated with operational technologies (OT), and how IT organizations and business operations teams need to work collaboratively in order to realize value from IoT. …
The hue and cry over Uber’s well-known and much-maligned taxi service is reaching a crescendo. Lawsuits, labour law reviews, strikes, violence, safety and privacy concerns etc. are just a few of the issues surrounding Uber. Regardless, Uber’s service is striking a chord with all of us at multiple levels. It’s a cool app and is very “techy”; …
The promise of the Internet of Things (IoT) to create unprecedented economic value is a dominant topic of recent technology & business stories. What would it take to create and capture value from connecting vast number of unconnected physical objects to the Internet? A while ago, I talked about how the dance between business and technology in this …
Signup to get fresh perspectives and papers that don’t flood your inbox, from The Tank
Signup to get fresh perspectives and papers that don’t flood your inbox, from The Tank
