Go-to-Market (GTM) Strategy: IoT = IT + OT

How to rethink your go-to-market (GTM) strategy for a connected world. We can build the best camel there is. But can we transport the camel to the right buyer? Do you have the right pallet for it? The right go-to-market (GTM) strategy is needed to ensure you have product-pallet fit to reach your buyers. Beyond …

Go-to-Market (GTM) Strategy: IoT = IT + OT Read More »